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Get To Know Us

We’re a beauty and wellness PR powerhouse

Driven by a team of passionate strategists, storytellers, and media experts. At AMD-PR, we don’t just create campaigns—we craft experiences that elevate brands, captivate audiences, and drive results. Our mission? To amplify your brand’s voice through strategic media relations, dynamic influencer partnerships, and 360-degree programming that aligns with your mission, marketing goals, and ethos. Whether it’s a product launch, a philanthropic initiative, or a bold innovation, we spotlight what makes your brand unique—and unforgettable.

Why We're the Right Choice

We’re passionate about spreading the word.

  • As Beauty & Wellness Experts we live and breathe this industry, and it shows in every campaign we create.

  • We have a 360-Degree Approach from traditional media to digital innovation, we cover every angle to ensure your brand shines.

  • We deliver Proven Results and have helped clients secure features in Vogue, Allure, and Harper’s Bazaar, and partnered with top influencers to drive millions in engagement.

  • W ❤️ NY and are located in the heart of NYC’s Financial District, just steps away from top publishers, digital marketers, and the trendiest neighborhoods.

Andrea Mennella

Founder & CEO

Andrea is a driven, lifelong beauty enthusiast with an unwavering passion for sharing stories that inspire and delight. As the founder and CEO of AMD-PR, she has dedicated her career to crafting strategic, results-driven PR campaigns that elevate beauty and wellness brands to new heights.

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With over 25 years of experience in the industry, Andrea is a trusted resource for both her clients and the media. Her deep understanding of the beauty landscape—from emerging trends to timeless strategies—has made her a go-to expert for brands looking to make a meaningful impact. Whether it’s securing top-tier media coverage, orchestrating viral social media campaigns, or launching products that fly off store shelves, Andrea’s mission is simple: to help her clients shine.

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Andrea’s approach is rooted in creating foundational strategies that deliver maximum results. She thrives on turning bold ideas into reality, ensuring every campaign aligns with her clients’ goals and amplifies their unique voice. Her dedication to excellence and long-term client relationships has been the cornerstone of her success, with many clients partnering with AMD-PR for years.

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When she’s not immersed in the world of beauty PR, Andrea can be found exploring the latest innovations in wellness, mentoring emerging talent in the industry, or sharing her insights at industry events. Her passion for beauty is matched only by her commitment to helping her clients achieve their dreams—one headline, one post, and one launch at a time.

Our Services

  • Traditional Media & Influencer Relations: Secure features in top-tier publications

  • Social & Retail Partnerships: Build strategic alliances that drive visibility and sales.

  • Brand Launches & Events: Create buzz-worthy moments that turn heads and spark conversations.

  • Collaborations & Influencer Campaigns: Leverage authentic partnerships to connect with your audience.

  • Copywriting & Brand Marketing Support: Craft compelling narratives that resonate and inspire.

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